Reuters: Business News: Exclusive: Penney leaning toward $1 billion equity raise - sources

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Exclusive: Penney leaning toward $1 billion equity raise - sources Sep 26th 2013, 00:15 (Reuters) - J.C. Penney Company Inc is looking to raise as much $750 million to $1 billion in new equity to build up its cash reserves as the holiday season approaches, according to three people with knowledge of the matter.

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